We have all experienced molded fiber, usually as a replacement for foam or plastic inserts (think egg boxes). However, this largely underrated material offers countless possibilities to those bold enough to use it, and it is environmentally friendly to top it all off! Colourform is at the forefront of design and innovation with molded fiber and today we get to speak to two key members of its team, Richard Dancy and Chris Schofield! Richard and Chris take us through the process behind the complex designs they have made using this material while giving listeners an insight into what is truly possible with Colourform. We learn about the value proposition of Colourform’s molded fiber from a branding perspective and hear examples of how their product has helped to elevate the story behind the many clients they have worked with. Our conversation also covers the sustainability aspect of Colourform. We talk about how they are helping their clients push the boundaries of easy-to-use recycled packaging as well as find their place in the circular economy. So, tune in today to give your molded fiber preconceptions an extreme makeover!
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